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B2BContent DayVideoSocial

70 years of heritage, now visible and consistent on social

C.H.Middleton Ltd. Waste management content days, calendar planning, social media management, consulting and videography for a long-established Doncaster operator.

2025/26

content calendar planned

Monthly

social media management

Full library

video and photo assets

The commercial problem

A well-established Doncaster waste firm with decades of credibility, but no consistent way to show that trust online.

Before Example Marketing

Inconsistent posting and no planned content calendar, so operational strengths like skip hire, recycling and asbestos disposal were underrepresented.

Our recommended strategy

Use content days to capture the real business on video and photo, then build a 2025/26 content calendar with ongoing social management so posting stayed consistent.

What we delivered

  • •Videography work capturing the business, team and operations for social media and brand storytelling.
  • •Content day photography across vehicles, skips, facilities and operational settings.
  • •Social media management, consulting and 2025/2026 marketing calendar planning for consistent delivery.

Results

  • •2025/26 — content calendar planned
  • •Monthly — social media management
  • •Full library — video and photo assets
"Within a year we had moved our Marketing Strategy and Socials budget over to Example Marketing. Get yourself to a free workshop and find out what Example can do for your business."
C G Middleton, C.H.Middleton Ltd

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